Report: After Amazon-Whole Foods Deal, Target Plans Move from AWS Cloud

 In Cloud

With Amazon closing on its deal with Whole Foods this week, major retailers are taking a hard look at existing cloud investments and whether it makes sense to support Amazon as its lower prices could hurt them. Some retailers – especially those with a grocery business – are being more proactive than others with plans to bite back. Target is the latest major retailer to start shopping for an AWS alternative, according to a report by CNBC this week that cites sources familiar with the matter. Target will not comment specifically on the rumors, but told CNBC that it plans to continue to use multiple cloud providers.

More after the jump!

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